Veterinary medicine in Canada is in the middle of a massive shift. Between changing client expectations, rapid technological advances, and the rise of big-box retailers and pharmacies – the traditional practice model is being challenged. But pharmacy disruption doesn’t mean the sky is falling. In fact, it marks the beginning of a powerful new era for general practice.
Join Dr. Andy Roark for an engaging, candid session that cuts through the noise of market disruption and offers a clear, actionable roadmap for the future. We’ll explore why relying on traditional product markups is no longer a viable long-term strategy, and how clinics can seamlessly shift toward a thriving, service-first business model. Learn how to reallocate your pricing to reflect your true clinical value, leverage your team so everyone practices at the top of their license, and deepen pet owner trust in an age of total price transparency.
Change is messy, but the future of general practice is bright for those ready to lead with optimism rather than fear. Discover how to protect your clinic’s profitability, keep care accessible, and position your practice as the irreplaceable center of care in your community.
This webinar is free to join thanks to our sponsor, Boehringer Ingelheim Canada!